Alex Brown, Author of Missionville ~ Interview
Alex Brown is passionate about the eqestrian world. His career has taken him from training race horses to creating a beautiful book about the famous Barbaro. In an exclusive interview Alex Brown takes us into his world, behind the race track, where he tells us what it’s like to write a first novel and how he’s leveraging digital marketing to promote Missionville. About Alex Brown By Alex Brown: I have had a career in horse...
3 Random Marketing & Leadership Thoughts
Social media impact is based on amilification + reach + sentiment. Often we forget that perception does matter. 3 for film success is the same for marketing success. 1. Story 2. Characters 3. Emotions. based on Robert Redford idea. Kindness & Nice Does Not = Weak Leadership What are your random thoughts on marketing and...
6 Lessons: Social Media Kindness Creates Real Relationships
Dedicated to the first blogger I ever met face-to-face Paul Chaney. Thirteen years later I still count Paul as a friend and colleague. Recently I participated in an interesting conversation on my friend Jason Montoya’s, Path Of The Freelancers Facebook Group page. Jason’s community questioned if you could develop online relationships that went beyond the click of a like. Jason asked if I would offer some suggestions. Over the course...
Brand Value Through The Hole In A Bagel
“Without the hole there is no whole.” It’s funny how an odd thought or random comment can lead to an interesting insight. I was doing a web research for a client project and came across the above quote on a food board. Hmmm… Hole. Whole. Sipping my morning coffee and I thought of how nice a fresh from the oven bagel would be to munch on. Then the strategy assignment I was working on took my thoughts in a...
An Entrepreneur’s Road
Sometimes. As an entrepreneur the road is rocky with blocks you never anticipated and you wonder…why continue? And you wonder…did I really make a difference? And you wonder…where is the next assignment? You wonder…did the check really get lost in the mail — USPS or digital? Then. What might appear a small gesture fills your heart and helps you to understand you have made an impact helping others....